30 indie music solutions #4
4. Breaking into algorithmic playlists
Algorithms reward activity, consistency, and strong engagement in the first days after release. Encourage your audience to pre-save songs, add tracks to playlists, share them, and listen more than once. Build a release campaign before the song comes out rather than waiting until after release day. Teasers, snippets, countdowns, and behind-the-scenes clips can help generate momentum that algorithms notice.